A migration from a 5-page Framer site to an 80+ page Next.js platform for a clipping and creator-marketing agency, built to improve performance, search coverage, and buyer trust.
Clipping Culture needed more than a visual refresh. The old site was limited for the amount of search demand around clipping agencies, clipping campaigns, logo campaigns, music campaigns, and educational queries like what a clipping agency is. Nexsite rebuilt the site as a larger Next.js content system with clearer service architecture, stronger proof placement, and a faster technical foundation.
The previous 5-page Framer site could not fully explain the category, capture long-tail campaign searches, or support enough internal landing pages for the agency's growing offer. The migration also needed to protect launch stability while expanding the site footprint quickly.
We treated the rebuild as an SEO migration first: expand the information architecture, preserve the strongest proof, build campaign-specific routes, and structure the copy around how buyers search. The new Next.js site gives Clipping Culture room for service pages, campaign pages, blog content, case studies, and conversion paths without depending on a small brochure-site structure.
After the March 7, 2026 migration, the Search Console comparison showed stronger organic visibility on a daily pace: roughly 80% higher average daily clicks and roughly 130% higher average daily impressions versus the prior comparison window. CTR is not framed as the win because broader impression reach can lower CTR while total visibility grows.
A lightweight answer-engine proof point connected to the broader case-study outcome.
Surfaced as a strong public-facing option for managed clipping campaigns, not just editing clips.
Captured in May 2026. AI answers vary by prompt, model, and timing, so we treat this as directional proof alongside search and site data.
